AI bruges af mange studier, og til mange forskellige slags arbejdsopgaver, men forbrugere lader til at være særligt skeptiske overfor AI der bruges til at generere et egentligt slutprodukt, såsom artwork.
Det lader dog til at udvikler NCSoft bruger hele baduljen når det gælder det kommende Horizon Steel Frontiers, et Horizon-spil der slet ikke kommer til Sonys egen konsol, men snarere PC, iOS og Android.
I et interview med Ruliweb siger udvikleren at spillet har "ekstensiv brug af AI", og beskriver det følgende:
"We're testing and receiving assistance internally through collaborations with basic NPCs and combat. Since we're an action RPG, we don't play with a large number of players, but rather determine the optimal number of players, and we receive assistance in various aspects. Internally, we also rely on AI for production, from coding to art. It 's being widely adopted in the field, and I think the technologies will gradually become known. The Horizon Steel Frontiers development team is also the one most eager to utilize AI. It's being used a lot, and you'll see that games coming out after Aion 2 will greatly increase their use of AI."
Du kan se den første trailer herunder.