Tribe Gaming, der specialiserer sig i e-sport på mobile platforme, har annonceret endnu en sponsor, og der er tale om en ganske prominent partner. Det drejer sig om den traditionsrige bilfabrikant Ford, der sponsorer organisation som en del af en sponsorstrateg centreret omkring e-sport.
Ifølge en pressemeddelelse indebærer sponsoratet blandt andet, at Tribe vil anvende Ford-køretøjer i en række reklamefremstød heriblandt i en miniserie.
"Joining forces with Ford can't be understated - it's one of the biggest moments in the history of Tribe Gaming," fortæller Tribe Gaming stifter og CEO Patrick Carney. "Ford has been in the driver's seat of automotive innovation for over 100 years. As we look to drive forward the future of mobile at Tribe, they're a dream partner for pushing limits on one of the fastest growing platforms in gaming."
Ford ikoniske logo kommer fremover også til at blive fremvist prominent på Tribe Gamings spillertrøjer.