Keanu Reeves dukkede ved årets E3 op på Microsofts scene for at afsløre at han spiller den afgørende rolle som Johnny Silverhand i det kommende Cyberpunk 2077. Reeves er ganske populær for tiden takket være John Wick-filmene, men castingen har vist sig at være kontroversiel, fordi branchen generelt ikke har de bedste erfaringer med større Hollywood-skuespillere, fra problemerne med Ray Liotta i Grand Theft Auto: Vice City til Kiefter Sutherland som Snake i stedet for David Hayter i Metal Gear Solid V: The Phantom Pain.
Denne problematik erkender Reeves selv i et interview med BBC, og siger at han ikke er der for at "legitimere" spilbranchen - det han den slet ikke brug for.
"I don't think [videogames] need legitimizing. If anything I'd say it's gone the other way. It's more of the influence gaming's had on, let's call it Hollywood. Certainly with the Marvel Universe, right? But then gaming probably started in the beginning with Hollywood, right? I think these technologies have been talking to each other. I mean, Marlon Brando in the first Superman ... I remember him saying, 'Okay, so now they can just digitize how I am, my look, and do another performance, and I don't need to be there'."
"That idea of the technology of image capture and performance—We're seeing in Hollywood now so many performers where they're either aging or making other performers younger. The elasticity of performance and time and what you look like and who you are, it's getting more complex."
