Da den nye Xbox-chef Asha Sharma introducerede sig selv, så slog hun fast at hun står imod "soulles AI slop", men efterfølgende var der mistanke om at hun netop brugte AI til en ellers ret essentiel del af arbejdet - at kommunikere med fans via sociale medier.
Sharma har ikke bare stået overfor kritik af hendes mangel på reel erfaring med spilmediet, noget hun ellers selv har været ret åben omkring, men også hendes indiske baggrund (hvor det ret afskyelige begreb "indian nepotism" er blevet kastet rundt). I forhold til at brugere har trawlet igennem hendes relativt nye Xbox-profil, og hendes svar på sociale medier, lader Sharma dog til at tage den med ro, og svarer IGN's Ryan McAffrey således:
"I agree. Faking would be a terrible idea and wouldn't work. I also didn't expect my gamertag to blowup and the reality is more boring. I created it recently to learn and understand this world. I've played with my family, and it's a shared home account across devices (which you can see in the range of games /achievements). Fixed that this weekend and everyone is only playing on their own GTs. But I get where this is coming from. I don't pretend to be the best gamer and even though I'm playing, that's still not my goal. My focus is to make Xbox the best place to play, return to our roots, ship great things, and become stronger for the future. And yes, I'm writing my own posts :)"
Nu er Sharma uprøvet som CEO, men det er ikke noget dårligt svar for at være helt ærlig - eller hvad synes du?
