Der findes rigtig, rigtig mange der bruger Instagram, men der er nok mange der kan blive enige om, at det ikke ligefrem er sundt, og så sandelig ikke for at børn og unge. Af den grund afslørede Facebook, der ejer Instagram, for noget tid siden, at de havde i sinde at udvikle en dedikeret børneversion af appen ved navn Instagram Kids. Dette har dog, i ugerne siden, ledt til kritik, og ny forskning har også bevist, at brugen af appen i det hele taget er usundt for de små.
Dette har ledt til at udviklingen nu sættes lidt på pause. Det har Instagram afsløret via en ny blog, hvor chef Adam Mosseri siger følgende:
"While we stand by the need to develop this experience, we've decided to pause this project. This will give us time to work with parents, experts, policymakers and regulators, to listen to their concerns, and to demonstrate the value and importance of this project for younger teens online today."
Det betyder dog ikke, at Mosseri ikke står bag beslutningen om at udvikle Instagram Kids i sidste ende, og det er fortsat planen:
"Our intention is not for this version to be the same as Instagram today. It was never meant for younger kids, but for tweens (aged 10-12). It will require parental permission to join, it won't have ads, and it will have age-appropriate content and features. Parents can supervise the time their children spend on the app and oversee who can message them, who can follow them and who they can follow. The list goes on."