Selvom vi ser spilstreaming, og abonnementstjenester, vokse støt på spilmarkedet, så er det samtidig som om at der er kommet fornyet fokus på ejerskab, måske fordi at online-tjenester løbende lukkes ned, og spillere frarøves adgang til software de har betalt for.
Spørger du Ubisoft, så er det dog meget nemt, for det eneste gamere skal gøre er at vende sig til tanken om at konkret ejerskab er fortid. I et interview med GamesIndustry siger Director of Subscriptions, Philippe Tremblay, dette:
"One of the things we saw is that gamers are used to, a little bit like DVD, having and owning their games. That's the consumer shift that needs to happen. They got comfortable not owning their CD collection or DVD collection. That's a transformation that's been a bit slower to happen [in games]. As gamers grow comfortable in that aspect... you don't lose your progress. If you resume your game at another time, your progress file is still there. That's not been deleted. You don't lose what you've built in the game or your engagement with the game. So it's about feeling comfortable with not owning your game. I still have two boxes of DVDs. I definitely understand the gamers perspective with that. But as people embrace that model, they will see that these games will exist, the service will continue, and you'll be able to access them when you feel like. That's reassuring."
Han har måske ret i at film og musik har bevæget sig over til streaming, hvor der ikke som sådan er konkret ejerskab. Mener du at den parallel giver mening?