Salget af Battleborn har allerede overgået det originale Borderlands ifølge direktøren Randy Varnell, og siger samtidigt at udgivelsen af Battleborn er gået over al forventning.
På Twitch udtalte Varnell blandt andet også, at udviklerholdet har en forsigtig optimisme omkring spillet, og tilføjede:
"The launch has been pretty good. We do a lot of comparisons back to the first Borderlands back in 2009 and that launch felt a lot similar for us."
""Ultimately Borderlands [was an] extremely successful new game for us, and even Borderlands 1 went on to sell, I think, almost 7, 8 million units in its lifetime. Battleborn is actually tracking just ahead of where Borderlands was on the sales, and we think it's going to be a game that is going to work like that. A decent, solid launch. We're seeing steady and growing user counts on all three platforms, and hoping that word of mouth is going to take us even further."
Battleborn var det mest solgte spil sidste uge i England, dog har 2K endnu ikke valgt at fremlægge nogle konkrete salgstal. Til sammenligning solgte det originale Borderlands godt 2 millioner eksemplarer den første måned.