Både Microsoft og Sony lader til at satse hårdt på 4K via Xbox One X og PlayStation 4 Pro, men den melodi danser Nintendo ikke rigtig med til. Tvært imod lader de forsat til at satse på anderledes ideer, som også er fundamentet for Switch.
Det er der en ganske god grund til, og det er at Nintendo mener at 4K-publikummet simpelthen for begrænset.
I et nyt interview med The Verge fortæller Nintendo-chefen, Reggie Fils-Aime, at Nintendo forsøger at ramme et så bredt publikum som muligt, og at der simpelthen ikke er nok interesse i 4K.
"The Nintendo mission is to reach as many consumers as possible and to have them engage and have fun with our [intellectual property]. That's what we try and do. So inherently, we go for a more mainstream audience. Inherently, we want our products to be affordable. We want our products to be easy to pick up and experience, low learning curve. We want our IP to shine as we deliver these experiences.
That's the way we approach it. And so, what that means is, a sweet spot of $300 for the Nintendo Switch, a platform that has Mario and Zelda and Splatoon. Going against a more limited consumer pool, a higher price point, requiring investments in other ways — 4K TVs, what have you — that is a strategy that for us, candidly, is a bit too limited."
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