PlayStation 4 Pro og Xbox One X har for alvor sat gang i en intens debat, hvor hele konsolmarkedets cyklusopsætning er blevet taget op til diskussion. Er det bedst for forbrugeren at der kommer store opgraderinger efter en årrække, eller burde markedet være ligesom smartphones og tablets, hvor mindre opgradering udkommer hyppigere.
Det er et svært spørgsmål, men Microsoft mener ikke at de hælder den ene eller den anden vej med Xbox One X. De siger nemlig, at konsollen er sin "helt egen ting", og repræsenterer ikke et skridt væk fra den cyklusbaserede struktur.
Microsofts egen Albert Penello har sagt følgende til What's Good Games:
"It's its own thing. It's a new thing. That's what I think is cool about it. If you step outside the console, people are faced with choice on literally everything in life. Why is there a 4 cylinder, a 6 cylinder, and an 8 cylinder if you're a car guy? Why are there 2 washing machines? Why are there phones that are a different sizes? Most people figure out what their value is for what they want to spend. It's only consoles that have lived in this very fixed, singular consumer electronics mode, and that's why I don't think it's going to be as confusing for people as the industry is making it out to be. I think people will be able to figure out where they care about tech, where they are with price, and what is important to them with gaming. They're going to be able to make a decision."