Phil Spencer mener at spil på Game Pass ser en forøgelse af salget

Tekst: Magnus Groth-Andersen
Publiceret 2018-11-15

Microsoft satser stort på deres Game Pass-tjeneste, og fra start af har de argumenteret imod at tilføjelsen af spil på tjenesten nødvendigvis skader det reelle salg. Faktisk siger Phil Spencer nu at de har data der påviser, at det at tilføje et givent spil til tjenesten forøger salget.

I et interview med LevelUp fortæller Spencer at "putting AAA games in Game Pass leads to a significant increase in sales".

"What I will say is when you put a game like Forza Horizon 4 which I can't stop playing on Game Pass, you instantly have more players of the game which is actually leading to a lot more sales of the game. Some people don't believe that but when State of Decay 2 launched, you saw if you looked at the NPD you saw this game selling really well the month it launched in the US: "People said well isn't everyone just going to subscribe for $10 and go play this thing?" But no, gamers find things to play based on what everyone else is playing. What's number 1 on Mixer, what's number 1 on Twitch, what are my friends playing, what are people saying on Discord, etc."

"So when these games hit something like the Game Pass with all of these players, it instantly raises the awareness/word of mouth. I think we will eventually get there (third party AAA games day one) but you know creators have to make their own business decisions. It's an option for creators and I think it's a good option, but that's up to them and they make their own decisions."

Kan du lide Game Pass, og ønsker du at se andre udgivere forsøge sig med noget lignende?

Læs mere og se screenshots på Gamereactor.dk

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