Take-Two står blandt andet bag Rockstar, og de er som regel kendt for at skulle bruge lang, lang tid på at lave gigantiske spil. Det samme kan vist siges om Bioshock- og Mafia-serien, der begge er af en betragtelig størrelsesorden, men hvor der også er mange år imellem hvert kapitel.
Dette vil dog angiveligvis ændre sig fremadrettet. I et stort interview med GamesIndustry afslører CEO Strauss Zelnick nemlig, at de vil lægge deres strategi om, så deres tilknyttede studier vil levere lidt mindre spil, men i hurtigere tempo.
"I don't see it expanding further. In fact, I would expect in many instances it may compress. [...] Our ability to engage with consumers on an ongoing basis has [resulted in] less pressure on getting to market with an all-new title. But we [want to] find that intersection between the time it takes our creators to do the best work in the industry on the one hand, and what the consumer wants. And we believe in resting titles as a great thing. [...] But I think eight years [between new Rockstar titles] is probably too long."
"It's possible that games may be a bit shorter than they were in certain instances. It's possible that the ability to deliver content on an ongoing basis for a long time after an initial release of a hit would mean that perhaps that initial release wouldn't be as long in terms of number of hours of gameplay as previously had been demanded in a world where that was all you were getting."
Han nævner specifikt Rockstar her, men tilsyneladende er dette en ændring der vil påvirke alle studier i Take-Twos sfære.