Mens Sony går i en retning, hvor de ønsker at gøre deres kommende spil eksklusivt tilgængelige på PS5 og altså ikke PS4, så befinder Xbox sig over i den anden boldgade via blandt andet services som Smart Delivery, hvor begge spil kan spilles på begge Xbox-maskiner. Umiddelbart kunne man pege på, at Xbox' tilgang er mere brugervenlig, og ifølge Phil Spencer er det da også den rette vej at gå.
I et nyligt interview med GamesIndustry.biz har Xbox-chefen påpeget, at spilleren altid bør være kernen bag spilfirmaernes strategier, og derfor bør man som spiller selv kunne vælge, hvilken konsol man ønsker at spille et givent spil på:
"As a player you are the centre of our strategy. Our device is not the centre of our strategy, our game is not the centre of the strategy. We want to enable you to play the games you want to play, with the friends you want to play with, on any device."
Spencer fortsætter ved at understrege, at det simpelthen er at gå imod, hvad gaming står for, at lancere spil, der kun kan spilles på specifikke maskiner:
"Gaming is about entertainment and community and diversion and learning new stories and new perspectives, and I find it completely counter to what gaming is about to say that part of that is to lock people away from being able to experience those games. Or to force someone to buy my specific device on the day that I want them to go buy it, in order to partake in what gaming is about."
Det kan man vel kun give manden ret i.